What a Digital Marketing Company Would Offer in India?
By Gowdham | January 31, 2018
Digital marketing is a marketing strategy in which we focus on the internet medium to promote brands, products and services. Digital marketing is the best marketing strategies to promote your business through online. In this Digital World, around 90% of people around the world uses online and this would best to promote your product which would definitely give high returns.
Service Included in Digital Marketing
In digital marketing divisions are divided by segment.
- Website Development
- Search Engine Optimization
- Search Engine Marketing
- Paid Marketing
- Social Media Marketing
- Email Marketing
- Digital Analytics
Your Online Presence is possible only through a website. We can create brand awareness among the people only through search engine. Getting business online will help you grow your business.
SEARCH ENGINE OPTIMIZATION
We target the search engine user to visit our website. SEO is a process of customizing the website to index your site higher in search results organically. Search Engines like Google, Yahoo, Bing ranks a website based on 200+ factors. You have to update your websites or concepts based on what is expected by a Search engine.
In this, we display advertisement on search engines, external sites, ads in mobile apps, video ads on YouTube to grow your business or get more visitors to your website. In paid marketing you have to invest some money in search engines by making a payment, through which you can get the rankings and business.
SOCIAL MEDIA MARKETING
In this we use various social medias like Facebook, Youtube, LinkedIn to promote your business and create brand awareness. In this we target the people who are active in social media and use various marketing strategies to target the right customer for your business.
Email Marketing is a more professional way of reaching your subscribed customer. You can target the audience with the help of email in this strategy. It is more useful in launching a new product or services.
In digital analytics, we use various analytic tools to analyze the web traffic of your website. These analytics tools will help you in understand where the optimization has to be carried on the website to increase the various metric of website. It help us to take decision making what you have to do with websites.